From the category archives:

Social Media

eBook.com new updates

October 8, 2009

eBook.com has been launched with a new age interface, interactive web 2.0 functionality and the ability for members to customise their own entry page to suit their reading habits.
eBook.com eBook Club members can choose their favorite authors, publishers and even specific titles and display these on their very own eBook home page which comes bundled [...]

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Women do Rule the Web

October 3, 2009

This is why I love Mashable – they capture everything including Women Overtaking the Web. Go Women! Go Mashable – the single best resource on social media on the Web.

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Help I’ve Fallen into Web 2.0 and I Can’t Get Out

September 25, 2009
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I was reading my friend and inspiring mentor Kathy Caprino’s post on how all of us can and should ask for help when we need it, and it inspired me to write this post.
Kathy says, “Blogging, social media, and the digital movement aren’t bad.  What is bad, however, is that thousands of people who need [...]

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10 Ways to Kiss the Social Media Facade Goodbye

September 17, 2009
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 “For just one night let’s not be co-workers. Let’s be Co-people.” (Ron Burgundy)
Ten Ways to Kiss the Social Media Facade Goodbye:
1. Stop trying to control your community – and start being a part of it.
2. Freely admit you do not have all the answers and be a perpetually free resource with the answers you do [...]

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Be a Storyteller Not a Storyseller…

September 9, 2009
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No storyteller has ever been able to dream up anything as fantastically unlikely as what really does happen in this mad Universe. (Robert Heinlein)

If you’re truly committed to being transparent in your social media efforts and your online identity and brand, then always keep this mantra in mind, “Be a storyteller, not a storyseller.”

1. A [...]

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Muslim Personal Trainer Kicks Ass on Oprah…all by herself!

September 3, 2009
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As you know one of my missions on this blog is to truly dispel all these PR-webinars, more-money-more-money folks who promise you the “secrets to getting on Oprah” and don’t ever really reveal them.
Hmm. Why don’t they reveal them? Perhaps because they themselves have not really ever had a client on Oprah? Or maybe it’s because if [...]

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The Web is the Rubber Tree Plant and Your Blog is the Ant…

September 3, 2009
Silueta de hormiga [Ant

Image by ETicas via Flickr

Too often corporations, non-profits, musicians, and authors are throwing up a blog and thinking of them as a tiny insignificant ant amongst the more firm terra cotta of an entire website.
In reality, that tiny ant is the key to your long-term visibility on the Web.
If your whole site is not built on [...]

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Social Media is Not Your Personal Chia Pet (Part 2)

August 24, 2009

1. It takes time to grow your social media presence, it doesn’t happen overnight.
2. Make certain your expectations are in line with what is really happening in social media. Don’t expect 10,000 friends on Facebook the first month out.
3. Twitter count – quality is more important than quantity.
4. Establish a regular editorial calendar for [...]

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Building Your Own Outreach List

July 24, 2009
Image representing Technorati as depicted in C...

Image via CrunchBase

We’re starting to see several different companies including Cision and some new entrepreneurial folks building their own blog contact lists and selling them so I wanted to give my take on these.
I think these lists can be valuable in terms of doing some of the leg work for you and finding good blogs [...]

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MySpace Says “NoMoreSpace to 30% of Employees”

June 17, 2009

MySpace says, “NoMoreSpace to 30% of its employees..”

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How “Lost” And Social Media Tap Survival Skills

June 12, 2009

How “Lost” and social media tap survival skills…

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Will you be at the table for fried chicken?

May 29, 2009

Will you be at the table for fried chicken?

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