From the category archives:

Jargon

Facebook Shenanigans

September 10, 2008

One of the things I do when 2.0 training corporate Bored-room folks, is explain that Facebook is your playground, LinkedIn is your boardroom. So let your freak flag fly on Facebook. Truly, madly, deeply! Join the Facebook crowd and hang out with your friends there.
We all like working with people we like, right? So think of Facebook [...]

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Dear Candi Crowley of CNN

June 24, 2008

Dear Candi,
Please stop using the term “money shot” in your live reporting.
Just because jargon exists does not mean we have to incorporate all of it into our reporting to make it sound more exciting.

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Copywriting and Talking

February 22, 2007

Here’s a list of the 100 most often mispronounced words. I love this list! Here are a few of the sample words from the list and I encourage you to hit the full link as well.

perogative
prerogative
Even in dialects where [r] does not always trade places with the preceding vowel (as the Texan pronunciations “differnce,” “vetern,” [...]

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I Call Bullshit

December 14, 2006
Buzzcover

Where I live, in the Texas Hill Country, we’re often tired, hot, bedraggled and trying to make certain our prickly pear wine doesn’t turn into vinegar, all the while avoiding any angry rattlesnakes on our front porch.
And one thing we absolutely hate is jargon. Ok, some folks out here like jargon, but they’re usually [...]

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