From the category archives:

Doing the Greater Good

The Blog is Always Greener on the Other Side

October 20, 2009

Here are 7 tips to help you blog successfully.
1. The more you post, the more your blog visibility grows. Posting good content keeps the search engines happy and helps drive more traffic to your blog.
2. If you’ll commit to posting on a regular schedule (at least three times a week) for 52 weeks (a [...]

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Your Mom Called and She’s Googling You

October 16, 2009

Six Ways To Help Her Find you Faster…
1. Stop being sheepish about your accomplishments and build a truly savvy and transparent profile for yourself on the Web.
(Oy vey – you’re not tooooooo olddddddd to be on the Web. Seriously.)
2. Use Twitter for good, not evil. As mega-celebs close down their Twitter accounts it just [...]

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Blog Action Day – Climate Change

October 15, 2009

Today I’m participating in BlogActionDay and posting on the topic of Climate Change.
I encourage you to sign the petition to Barack Obama in regard to addressing climate change.
My family today is reading “The Lorax” by Dr. Seuss and as part of this post I hope you’ll ponder these two quotes from that amazing book. [...]

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Social media is not speed dating…

October 13, 2009

Social media is not speed dating…

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Help I’ve Fallen into Web 2.0 and I Can’t Get Out

September 25, 2009
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I was reading my friend and inspiring mentor Kathy Caprino’s post on how all of us can and should ask for help when we need it, and it inspired me to write this post.
Kathy says, “Blogging, social media, and the digital movement aren’t bad.  What is bad, however, is that thousands of people who need [...]

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Got Altruism? If not, why Not?

September 24, 2009

Wonderful article on how altruism is changing the way we all do business. Please go and read it.

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Defy Gravity with Web 2.0

September 20, 2009
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“It’s time to trust my instincts. Close my eyes and leap. It’s time to try defying gravity. I think I’ll try defying gravity, and you can’t pull me down.” (Defying Gravity – Wicked the Musical)
I’m writing my book fulltime on Sundays and I always try to listen to inspiring and uplifting music when I’m writing. Today my [...]

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Where is the Soul in your Social Media?

September 18, 2009
Runners participating in the 2004 US Marine Co...

Image via Wikipedia

      “A healthy social life is found only, when in the mirror of each soul the whole community finds its reflection, and when in the whole community the virtue of each one is living.” (R.Steiner)
If you’re planning to start up your social media campaign, outreach or presence, you need to remember that your [...]

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10 Ways to Kiss the Social Media Facade Goodbye

September 17, 2009
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 “For just one night let’s not be co-workers. Let’s be Co-people.” (Ron Burgundy)
Ten Ways to Kiss the Social Media Facade Goodbye:
1. Stop trying to control your community – and start being a part of it.
2. Freely admit you do not have all the answers and be a perpetually free resource with the answers you do [...]

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How To Do An Uber Creative Book Trailer

September 14, 2009

.J. Jacobs has done a hilarious book trailer to announce his latest book. I encourage you to check it out and see how creativity and humor can be incorporated into book marketing!

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Be a Storyteller Not a Storyseller…

September 9, 2009
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No storyteller has ever been able to dream up anything as fantastically unlikely as what really does happen in this mad Universe. (Robert Heinlein)

If you’re truly committed to being transparent in your social media efforts and your online identity and brand, then always keep this mantra in mind, “Be a storyteller, not a storyseller.”

1. A [...]

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Muslim Personal Trainer Kicks Ass on Oprah…all by herself!

September 3, 2009
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As you know one of my missions on this blog is to truly dispel all these PR-webinars, more-money-more-money folks who promise you the “secrets to getting on Oprah” and don’t ever really reveal them.
Hmm. Why don’t they reveal them? Perhaps because they themselves have not really ever had a client on Oprah? Or maybe it’s because if [...]

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