I hope that all of us will take time out today to think about what we can do to save the environment. Having seen Al Gore speak last May – it is thrilling that he won the Nobel Peace Prize. And I will reiterate what he said at that speech, that was so stunning, “Glaciers don’t care which political party you belong to – they either freeze or melt.”

Surely all of us want to provide for an earth that will sustain our children and their children and beyond. Each of us can do something!

I’d also highly recommend that you read the book “Zoom: The Global Race to Fuel The Car of the Future” – it is fantastic and just released. (And no they are not clients.:>)

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

Keep in mind when you’re doing an interview that it’s usually with someone who doesn’t know you personally and may not get your humor, your personal asides or find your sarcasm as funny and charming as your spouse does.

Now here are some tips for interviewing:

1. Be honest

2. Take a deep breath before you answer each question and give a pause.

3. Journalists like to use uncomfortable silences to get you to fill them first with something juicy or something you might not otherwise say, so be conscious of that and don’t get uncomfortable if you don’t have a ready answer. Take your time.

4. Don’t bellow, belittle or besmirch the interviewer during the process of interviewing with them. (Email me and I’ll tell you about my interview with a hollywood A-lister who made me cry.:>)

5. Don’t be offputting. You’ve said yes to the interview, so don’t spend your time or waste their time giving bad soundbites.

6. Engage your smile. I tell clients to put a mirror in front of them (on their desks) if they’re doing phoners and the whole time they’re talking on the phone, to make sure they’re smiling. It’s amazing how just keeping a smile on your face while you’re talking to someone can positively charge your interaction and openess during an interview.

7. Laugh at yourself. Self-deprecation is funny in small doses. (Anyone watch Al Gore? He’s great at this.)

8. If you don’t know the answer to something, don’t make something up. Say, “I don’t know the answer to that, but can I get back to you?”

9. If the journalist or interviewer is becoming too aggressive, you can politely end the interview early.

10. Research the journalist and what they’ve written prior to the interview so you can really understand their style of writing and glean some good information about their style of interviewing.

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

As some of you know I still like to keep the old "typing digits" in the writing game too and one of the places I’ve kept from my ebiz days is writing for PlanetPDF as a Contributing Editor. In doing so, I’m actually getting the opportunity to travel to Disneyworld with my family in May (mother’s day weekend) to cover PDF 2007 – where everyone will gather to talk about how PDFs affect each and every thing we all do in our daily lives. (That’s actually more true than you might gather.)

So I penned an article about what I want to ask Al Gore – who will be the keynote speaker for the conference and have included a link to the article. Please put your e-prayers in that I’ll actually get to interview him, as it would be cool.

Here’s the "Ten Questions I would Ask Al Gore" .

And email me if you want to know the one I had to edit out.:>) It’s the funniest one.

Also – just to be completely off topic – I went and saw Bob Schneider and his Wednesday night band – Texas Bluegrass Massacre at Threadgill’s in Austin. SXSW music fest is officially ON and what a great week of music. In particular, it’s gratifying to be working as the publicist for such a gifted and amazingly talented musician as Bob. His site by the way is www.bobschneidermusic.com . Fantastic performer.

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.