Yep, it’s Latin. I’ll tell you at the end what it means, but here’s a clue: If you can’t wait for me to tell you and you’re already busy Googling the words, then you’re definitely not following the phrase’s direction!

So wait till the end and I’ll let you know.

I’m listening this morning to K.C. and the Sunshine Band on my iTunes and I just finished walking a mile around our neighborhood. In the mornings, where I live, there are deer, snakes, frogs and rabbits meandering about. Often when I go out in my front yard I  see the same sleeping beautiful doe with two brand new baby deer sleeping beside her.

At about the same time, my over- abundantly gorgeous pug Willie starts barking and wakes up the poor doe as we make our way out the door.

She wakes up her babies and off they run.

I don’t think about email, blogging, tweeting, or linked-ing-ing while I’m walking. I think about BEING. I think about how more of us need to think about BEING, and less about DOING.

While all these tools in social media: blogging, tweeting, facebooking give us incredible new ways to communicate, it doesn’t mean we have to DO it all the time. Spending too much time on social media or doing TOO much on social media does not guarantee that you’ll have that time returned to you in dollars, customers, or new speaking gigs.

Don’t be caught in the hype cycle of these tools and give up your BEING to them.

Use your time efficiently  – don’t panic, don’t sweat it if you aren’t able to blog more than twice a week and for gosh sakes stop comparing Ashton Kutcher’s number of followers to yours.

Just BE.

Find the best narrative for your social media content and tell your story one post, one tweet and one facebook update at a time. Don’t overload folks with inane chatter just to show you’re on the platforms. Don’t let social media folks talk you into spreading yourself too thin over all these channels so that all you really have is watered down messaging and communities that are fragmented over the different tools.

You can make the same strides without the frenzy and you’ll enjoy it a lot more. Don’t blog without a reason, don’t tweet endlessly and don’t Facebook your 8th grade history teacher to death with updates of how smart you turned out to be. (Sorry, Mr. Wilbanks! I’ll try to work on this.)

Aim for a good meditative balance for all you’re doing online and offline and aim for your work to benefit others first and your bottom line second.

What’s the translation for the title of this post?

BE HERE NOW.

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