The Hartsock Agency

1. Social media is all about quantity not quality.

2. Social media happens overnight and you just need a couple clever tweets to get the masses.

3. There are gurus (like Social Media Santa) that really exist and we need to be like lemmings and just do everything they say.

4. If I only post on my blog at least once a month, I know that my Google page rank will get to #10 effortlessly.

5. There is only one way to Oprah and it is only through a PR or marketing guru who wants me to listen to a ton of webinars and give them money to do so.

6. Social media can make me a celebrity – because it’s all about being a celebrity. (Hint: It’s not.)

7. I don’t have to generate useful content for my community. I only need to generate bait and switch content to get them in the door and make them buy something.

8. Social media is easy. (Hint: it’s not.)

9. Social media can cure every possible marketing pain I have.

10. Just using social media is enough, I don’t have to do any offline marketing or any other outreach.

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