If you think of your blog as an online magazine (which you should) then one of the best ways to beat bloggers’block is to create an editorial calendar for your blog posts. Organizing your blog topics and future posts in this manner will help inspire you to write more and kvetch less about having nothing to write about.
What follows are five tips for creating your blog editorial calendar:
1. Pick five to seven general topics in your frame of expertise that you know you can generate good content with.
2. Brainstorm on each topic for 20 minutes. Write down every single thing that comes to mind under each of those content headers.
3. Look at the newly created content under those headers and divide it by days of the week. Remember if you can blog at least three days a week it is invaluable to your blog’s visibility.
4. Take the content you have and see if you can break it up into Friday tips, or Monday takeaways. In other words, establish an editorial pattern for your blogging. If you want to always blog on Fridays about how to find inner creativity, then that would always be a Friday post and you can create tons of future content around that specific topic.
5. If there are areas of your content that seemed much harder to brainstorm on then you’ll know which ones you need to do more research for and find outside sources as well as your own insight to incorporate into the blog posts.
Bonus Tip: Spend 30 minutes a day three times a week on blogging and you’ll be amazed at how quickly your blog starts building long-term community.
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Brilliant–thank you! I am a newbie still in the planning stage. This is invaluable information. I’ve been looking at 2010 magazine editorial calendars to start submitting queries, but I hadn’t even thought to create my own for my blog.