Obama has not yet created a “Social Media Czar” – so I thought in lieu of that, I would create what I think a Social Media Czar’s job description might be.
Social Media Czar Description:
1. Must be conversant, witty and have fast keyboard skills.
2. Must reduce blog flame wars and avoid addiction to Mafia wars on Facebook.
3. Must have social czar blog “The Social Czar Said So” and post to it three times weekly.
4. No retweeting – must create and post his own “social czarish” insight.
5. Must use keywords on all blog posts and categories cannot include, “Because I’m the Czar”, “Czar Rules”, “Don’t Mess with the Czar.”
6. Must attend a once monthly virtual potluck and bring his/her own social media dish.
7. Must be willing to create link-love and not only use internal linking but also link externally to others.
8. Must be able to post his entire bio in 160 characters or less on Twitter profile.
9. Must not ever judge a blog by its cover.
10. Must be willing, ready and able to respond to any Twitter queries in real-time and in 140 characters without ‘bureacratic-speak.”
11. Must never use emoticons, or send cute “czarish” gifts to fans on Facebook.
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