September 10, 2008

One of the things I do when 2.0 training corporate Bored-room folks, is explain that Facebook is your playground, LinkedIn is your boardroom. So let your freak flag fly on Facebook. Truly, madly, deeply! Join the Facebook crowd and hang out with your friends there.
We all like working with people we like, right? So think of Facebook [...]
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September 8, 2008

I had a tough week last week and while in a meeting with a very respected PR practitioner whose been in it for more than twenty years, we came up with a list of what PR can and cannot do. I thought some of those might be good to share.
1. PR is not guaranteed coverage. [...]
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