I’ve received several emails in support of my idea for Amazon to let Moms know if you can read Kindle in the bathtub. (Ok, sure you probably can read it in the bathtub, but is there water protection in case the hubby and kids break through the bathroom door barricade and you accidentally drop it in the tub?)
Instead of focusing on the tech male target demographic, I really think Amazon could do one commercial via the Web or during Oprah, or The View’s timeslot and sell thousands of Kindles in one Kindle-invoked click.
Here’s my idea for the commercial:
A mom is sitting in the bathtub, preferably with a nice glass of Chardonnay and a bathtub pillow against the back of her neck. (The 2.5 kids and hubby are outside banging on the door.) The Mom is oblivious to the banging as she’s wearing headphones piping in Aimee Mann or Patty Griffin and she’s reading her favorite book, “As I Lay Dying” (ok, I would be reading that) or the new David Sedaris book on her newly purchased Kindle.
Seriously – Amazon is missing out on a giant opportunity! There are thousands of Moms who would buy the darn thing if we saw one commercial that featured a bathtub, a glass of wine and us reading our Kindles. I’m so anxiety-ridden about this missed Amazonian opportunity that I almost feel compelled to shoot a homemade commercial about this. Please someone do this!!!
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