This is disappointing news and what will be more interesting is to see long-term why this decision was made. Microsoft is ending its LiveSearch Publishing Program.
In books and publishing right now there is so much focus on Web 2.0 but I think it’s very important for authors to understand that you need to balance your investment in both time and money in terms of Web 2.0. Don’t spend thousands on only Web 2.0 initiatives to get your book out. You need to really focus on both traditional methods of marketing/pr as well. (And this is coming from someone who makes their primarily living being an online publicist, so I hope you will really take the advice to heart.)
While it’s good to invest in Web 2.0, have a blog (if you can keep up with it), have a website etc., it’s also good to invest due diligence on the offline side. It’s very important to maintain both.
And it will be very interesting to see how some of these Web 2.0 initiatives fare long-term as big players like Microsoft tweak what they are investing in online as well.
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