Archive for October, 2007

Ethical Guide to Reaching out to Bloggers »

WOMMA has a guide that I like in terms of reaching out to bloggers so I thought I would list it here with a link to the original source!
Remember: Consumers come first, honesty isn’t optional, and deception is always exposed.
For more information, visit www.womma.org/ethics.
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I will always be truthful and will never knowingly relay false information. [...]

Social Media Release »

I had the great pleasure of speaking to an astoundingly bright group of students in the Mass Communication Department at Texas State University today as part of their Mass Comm week. I talked about podcasts, wikis, blogs, and social media.
So I wanted to put a template link here for the Social Media Press Release and [...]

Story is Key »

If you’re feeling overwhelmed about SEO, marketing, blogs, wikis, etc. and trying to catch up to all this new Web 2.0 frenzy, take a deep breath.
And then remember, that as long as you can tell a good story, you’re way ahead of the game. Being able to “weave a good yarn” is key to engaging [...]

TitleZ - Watch your Book on Amazon »

TitleZ.com is a fantastic (in beta) site, I just had a client refer me to.
If you’ve got a book out on Amazon, it’s a very cool way to track your sales! For now, it’s free so go and try it out.

Brian Clark and Tony Clark - Teaching Sells »

For those of you who really want to get some great resource material on how to effectively tap into the advantages that being on the Web give you, I highly recommend this report by Brian Clarke of Copyblogger.com and Tony Clarke
And believe me it’s not an infomercial report, I’ve downloaded it and it’s excellent. [...]

Saving the Environment »

I hope that all of us will take time out today to think about what we can do to save the environment. Having seen Al Gore speak last May - it is thrilling that he won the Nobel Peace Prize. And I will reiterate what he said at that speech, that was so [...]

13 Blog Cliches (Stolen from Jeff Atwood - Coding Horror) »

In honor of all that is horrifying and also Halloween I wanted to post a link to what I think is one of, if not the best short treatises on blogs and how they should look, what they should consist of and what the heck you should be putting on them! Read the “Thirteen Blog [...]