By Nettie Hartsock on Dec 15, 2006 in Uncategorized | 0 Comments
Sam Horn, creative woman extraordinaire and author of "POP!Stand Out In Any Crowd" has released her annual The 2006 POP! Hall of Fame is up on her blog . I would encourage you to take a peek at this list and see what marketing and branding ideas you can learn from folks who are consistently [...]
By Nettie Hartsock on Dec 14, 2006 in Blogs | 0 Comments
MediaPost just ran an excellent story on Sony being outed by bloggers for its part in the creation of yet another flog. Flogs are phony blogs created by phony bloggers (usually marketing ne’re do wells) who think the rest of the blog world is so stupid and that blog readers are so dense that they [...]
By Nettie Hartsock on Dec 14, 2006 in Jargon | 0 Comments
Where I live, in the Texas Hill Country, we’re often tired, hot, bedraggled and trying to make certain our prickly pear wine doesn’t turn into vinegar, all the while avoiding any angry rattlesnakes on our front porch.
And one thing we absolutely hate is jargon. Ok, some folks out here like jargon, but they’re usually [...]
By Nettie Hartsock on Dec 13, 2006 in Copywriting | 1 Comment
There are so many blogs out there but I was becoming a little like one of the cobbler’s children (sans the shoes part) that I did not have my own on my Web site!
I write two blogs for allbusiness.com - one on Professional PR and the other is the Must Read Business Books blog.
I also [...]